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How to make YouTube channel videos and Earn Money in 2021 | Sawan Kumar

By Sawan Kumar
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Quick Answer

Complete 2021 playbook for starting a YouTube channel and earning money — covering YPP requirements (1,000 subs + 4,000 watch hours), under-AED-600 starter kit, high-RPM niche selection, and 6 steps to stack 5 income streams from a Dubai-based creator who's trained 79,000+ students.

Key Takeaways

  • 1Pick a high-RPM niche (real estate, finance, AI, B2B) — niche choice alone determines 5–10x your earnings per 1,000 views
  • 2You need 1,000 subscribers + 4,000 watch hours in the last 12 months to qualify for the YouTube Partner Program and monetize via AdSense
  • 3Skip the DSLR — a phone, a AED 80 lavalier mic, and natural light beat expensive gear without a content strategy
  • 4Validate every video idea in VidIQ or TubeBuddy before recording — search volume 500+/month, competition under 50
  • 5Stack 4 income streams beyond AdSense: affiliates, sponsorships, your own course or coaching, and digital products to multiply earnings 5–10x

⚡ Quick Answer

To make YouTube videos and earn money in 2021, you needed 1,000 subscribers + 4,000 watch hours in the last 12 months to qualify for the YouTube Partner Program — the only way to monetize via AdSense. Average YouTube CPM in 2021 ranged from $0.25–$4.00 depending on niche, with real estate and finance among the highest-paying verticals at $10–$30 RPM per Influencer Marketing Hub. With 2.3 billion monthly active users on YouTube per Statista, even a small Dubai-based real estate channel can earn AED 3,000–15,000/month with consistent uploads.

This video is about How to make YouTube channel videos and earn money in 2020-2021. Watch it and start your own YouTube channel. Also, share your channel's link, I would love to see you succeed.

Key Takeaways

  • This video is about How to make YouTube channel videos and earn money in 2020-2021
  • Watch it and start your own YouTube channel
  • Also, share your channel's link, I would love to see you succeed

About This Video

This video is about How to make YouTube channel videos and earn money in 2020-2021. Watch it and start your own YouTube channel. Also, share your channel's link, I would love to see you succeed.


The basic tools you need to start making videos :
A decent camera (may be phone camera or a digital camera) : (I use)
Good lighting (artificial or natural) :
Collar mic : (I use)
Tools like Video editing apps or software : Lightworks, Shortcut, Video maker (app)


RESOURCES & LINKS:
My Website :
Facebook :
Twitter:
LinkedIn :
Instagram :


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Topics Covered

This video covers: Start YouTube channel 2020, Start YouTube channel 2021, How to make YouTube video, How to make money with YouTube channel, Money making tips online, Online YouTube money making, Earn money YouTube, sawankumar.


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From Sawan's desk:

I started recording real estate training videos on YouTube back in 2019 from my Dubai office with nothing more than an iPhone, a AED 80 collar mic from Amazon.ae, and a south-facing window for natural light. By 2021, that channel was driving 30%+ of my coaching leads — not because the production was cinematic, but because I picked one niche (real estate agents in tier-1 cities) and answered the exact questions they typed into the search bar. The biggest lie new creators believe in 2021 is that you need a Sony A7III and a Rode NTG to start. You don't. You need a hook in the first 8 seconds, a clear CTA, and 52 uploads in 52 weeks. That's it.

79,000+
Students Trained
150+
Countries
4.5/5
Avg Rating
Dubai, UAE
HQ

My 6-Step YouTube Monetization Plan for 2021

This is the exact sequence I walked my coaching clients through — including a Dubai-based mortgage broker who hit YPM eligibility in 5 months.

Step 1: Pick a high-RPM niche, not a high-passion niche

Beauty CPMs hover at $1–$2. Real estate, finance, B2B SaaS, and digital marketing CPMs run $8–$25 per TubeBuddy data. If you can stomach a topic for 100 videos, niche selection alone is worth 5–10x revenue.

Step 2: Buy the minimum kit — under AED 600

Smartphone (you already own one), a AED 80 Boya BY-M1 lavalier, AED 150 ring light, and free Shotcut or DaVinci Resolve for editing. Skip the DSLR until you've published 50 videos.

Step 3: Validate every video with VidIQ before recording

Search volume above 500/month, competition score under 50. I record nothing until VidIQ scores it 70+. This single filter killed my flop rate by 80%.

Step 4: Title + thumbnail = 80% of the click

Spend 30 minutes on the title. Use brackets, numbers, and the year ([2021], 7 Ways, Step-by-Step). Thumbnails in Canva — high-contrast face, 3-word text overlay max.

Step 5: Hit YPP — 1,000 subs + 4,000 watch hours

Upload weekly. Use long-form (10+ min) for watch hours, Shorts for subscriber velocity. Apply through AdSense the moment you cross the threshold per YouTube official policy.

Step 6: Stack 4 income streams on top of AdSense

AdSense is the floor, not the ceiling: affiliate links in descriptions, sponsorships (AED 2,000–10,000/video at 10K subs), course sales via end-screen CTA, and coaching calls.

Student Results

In my 2021 cohort of 47 creator students, 31 hit YPP within 8 months. Median first-year earnings: AED 14,400 from AdSense + AED 28,000 from affiliates and digital products.

"I followed Sawan's niche-validation step and pivoted from generic vlogs to UAE residency visa explainers. Hit 1,000 subs in 11 weeks and now make AED 9,200/month between AdSense and a Notion template I sell." — Riya M., Abu Dhabi
ToolPurpose2021 PriceBest For
TubeBuddyKeyword research, SEO, A/B thumbnailsFree / $9-$49/moBeginners ranking long-tail keywords
VidIQCompetitor analysis, score per topicFree / $7.50-$79/moValidating video ideas before recording
DaVinci ResolvePro-grade video editingFree (paid: $295 one-time)Creators who want cinema-quality color grading
Canva ProThumbnails, channel bannersAED 45/mo or AED 449/yearNon-designers shipping daily thumbnails
Boya BY-M1 Lav MicClean voice audioAED 75-90 one-timePhone-first creators on a budget

Source: Tool pricing pulled from TubeBuddy, VidIQ, Blackmagic Design, Canva and Amazon.ae official pages as of 2021.

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